Fear Less, Do More
Episode 8
Innovation, Tenacity and Positive Culture: ‘Fear Less, Do More’ with Sarat Pediredla
Season
Season 2
Date
January 19, 2024
Video summary
Join host Gill Hunter as she engages in a fascinating conversation with Sarat Pediredla, the CEO and Co-founder of Hedgehog Lab, a human-centred global technology consultancy.
Sarat’s unconventional career journey from aspiring doctor to tech entrepreneur reflects resilience and passion. Throughout his 15 years leading Hedgehog Lab, he transformed the company from a small web development agency into a multi-million-pound powerhouse with offices globally. As CEO, Sarat shapes the company’s vision, strategy, and culture, showcasing a dedication to challenging entrepreneurial stereotypes and fostering human-centred innovation in the tech industry.
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